Best practices for translating

Training & elearning

Educate, engage & inform across cultures
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Do you need to localize learning content to expand your global market share, increase productivity, or improve employee retention? 

Read on and learn how to:
  • Create and deliver effective and consistent global training content
  • Enhance and grow your global brand and business
  • Attract new global audiences

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Take a strategic approach to

elearning localization

Successfully localizing your eLearning program takes a strategic approach. Perhaps your company wants to localize learning content to expand its global market share, increase productivity, or improve employee retention.


By thinking strategically about eLearning localization, your company can ensure that the program meets your goals and delivers a positive return on investment.


Once you have a strategy in place, keep the following practical tips in mind as you start localizing.

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Tip 1

Think about translation from the start

Save yourself a lot of time, money, and frustration by keeping in mind to:

  • Steer clear of slang and idiomatic expressions
  • Avoid culturally specific references or technical jargon
  • Use clear, concise language
  • Use relatable or universal images
  • Limit unnecessary or culturally specific gestures

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Tip 2

Choose your images carefully

Your elearning content will translate more seamlessly when you select culturally neutral images with minimal symbols or metaphorical representations.

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Tip 3

Consider your space

When preparing to translate written content, consider how you’ll have to adjust your main text blocks as well as smaller text areas accordingly.


Building in extra space from the beginning of your content creation to allow for future translation makes good long-term sense.

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Tip 4

Don’t make translation of training videos an afterthought

Video enhances and accelerates the training process, reduces costs and increases employee understanding and interaction. By combining multiple modes of learning, it improves user interest, comprehension and retention of information.

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Tip 5

Cater to your potential customers

Having well-translated instructional content is vital for customer education. Videos that are effective and accessible to your customers in every market are an integral part of growing your business.

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Tip 6

Choose a trusted translation partner

Your translation provider is instrumental in ensuring that your message gets across as intended and that the translation process itself is smooth and well-organized.

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Get the eBook

Download a copy of our eBook to refine your strategic approach to international eLearning.

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